See which displays make people stop, and for how long

In-store attention counts the stops at each display in your store and puts the week on your growth team page, beside your sales. One row per display every 15 minutes is all that leaves the store.

Published · 2 min read

Runner header: See which displays make people stop, and for how long. Beside it, a shopper seen from behind pauses at a mannequin in a camel coat.

A window display can take a Sunday to build. The till says what sold that week. What made someone stop and look on the way in is the part nobody writes down.

In-store attention writes it down. A tablet or a small computer near your displays counts the people who stop at each one, and for how long, and Runner puts the week beside your sales.

One row per display is all that leaves the store.

Your week, display by display

How many people stopped at each display, and for how long. Whether the look at a display was positive, neutral or negative. And the change from last week, so you see what your new window did.

A stop is a person pausing at a display for two seconds or more, so walking past doesn't count. The week leads In-store attention's own page, under Performance and finance, and sits on your growth team page beside your sales.

A week at Harbor Lane Atelier, a demo boutique: stops per display, average dwell, the expression read and the change from last week.

A week at Harbor Lane Atelier, a demo boutique: stops per display, average dwell, the expression read and the change from last week.

One row per display, every 15 minutes

The camera is a tablet or a small computer inside your store, near your displays. Runner receives one row per display every 15 minutes: how many stopped, for how long, and whether the look was positive, neutral or negative.

That row is all that leaves the store. Your growth team reads it with the rest of your week, so a display that draws people in is something it can work with.

A tablet in an oak stand, between the knitwear, facing the floor.

A tablet in an oak stand, between the knitwear, facing the floor.

Set it up yourself

Add In-store attention on Settings → Plan & add-ons, and add your business address. Then name your camera, choose a still from it, and draw one rectangle over each display, named after it. The still stays on your computer.

Link the tablet in the store, print the sign for your entrance, and turn on both rules: staff work areas are outside every zone, and the entrance sign is up.

Four displays drawn on a still of the shop floor: the window, new arrivals, knitwear and coats.

Four displays drawn on a still of the shop floor: the window, new arrivals, knitwear and coats.

Pay once it counts

Adding it charges nothing. Billing starts when a camera sends its first counts, on your next bill, and pausing a camera stops its charge.

Build your team, with a 14-day money-back guarantee, add In-store attention, and find out which displays make people stop.

Give your business a growth team.

Create your account and pick a plan. Your team is built once the plan is paid.

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