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Supergrow vs Runner

A Supergrow review from Supergrow's own pages: what it does, Supergrow pricing as printed, and how it compares with Runner. Runner gives growth a whole team: it finds the leads, sends each one your introduction, and drafts the posts and ads.

In one line

Supergrow

A LinkedIn content tool: posts in each person's own voice, a publishing queue, help commenting on other people's posts, and analytics, for one person or a whole team.

Runner

An AI team built around your business. Channel leads draft the work; leadership keeps it tied to the goal you set.

Side by side

How do I start?
Supergrow

Each person connects their own LinkedIn account (“Each person connects their own account with OAuth”), and “Supergrow builds a voice profile unique to you”.

Runner

Give it your website or product catalogue link, and Runner builds your Growth DNA: what you sell and who it's for. Your code or your point-of-sale sales report adds more. Connect a model, and Runner proposes the team.

Where does it post on LinkedIn?
Supergrow

From each person's own profile. Its engagement tools work too: “Engage as a personal profile or an authorized company page”.

Runner

Connect your LinkedIn Page, Facebook Page or Instagram, and a post you approve goes out with nothing more to press. LinkedIn posts go out from your company Page, and from your own profile only when you choose it and press Publish.

What does it make?
Supergrow

LinkedIn posts in your voice, written from what you already have: “Generate from topics, articles, PDFs, videos, transcripts, or voice notes”. Its plans include a carousel maker.

Runner

Posts, emails, pictures, video clips, presenter videos and ads. A presenter speaks your script to camera, marked as AI. The team picks the model for each picture or video clip, and on channels that take both, which one to make. It tries each option first, then goes by what earlier pieces earned on that channel.

Does it comment on other people's posts?
Supergrow

It finds people worth following (“Discover authors by category and keyword with Find voices, most engaged first”) and drafts a comment you edit. “Nothing is sent until the employee chooses the action and clicks.”

Runner

Every day your team reads the posts your buyers read on LinkedIn, X, Reddit, Bluesky and YouTube, and the news sites you choose. On Reddit, Product Hunt and LinkedIn, one press opens the exact post with your reply ready. You press send.

How do posts go out?
Supergrow

From a queue: “Supergrow publishes them in order, so the team does not need to choose a new date for every post.” It can also “Auto-publish a follow-up comment the moment your post goes live.”

Runner

Inside daily limits that start at zero, or a weekly allowance you save for one kind of post or email. Once a lead's last 10 drafts all go out as written, you can let it run on its own inside the limits you set, and an edit or a rejection puts it back to asking. Switching the team on or raising a limit asks you to confirm it's you.

What does it measure?
Supergrow

“Track impressions, reactions, comments, reposts, follower growth, and engagement rate by post, person, and period.” A weekly report follows: “Every Sunday, see publishing, impressions, engagement, follower growth, strong posts, posts to improve, and recommended next actions.”

Runner

Every Monday your head of growth ranks each channel by the sign-ups and paying customers it brought in, makes one prediction for the week, and grades last week's.

Can I use it from Claude or ChatGPT?
Supergrow

Yes: “It works with Claude, ChatGPT, Cursor, Windsurf, and any AI client that supports MCP.”

Runner

Connect Runner to Claude or ChatGPT, then ask about your business in a chat. You sign in with your own Runner account, choose the products the assistant can see, and can disconnect it whenever you like.

What Supergrow costs

Pro
$39/mo · Billed monthly
Teams
$199/mo · Billed monthly
Enterprise
Custom pricing

Pro includes the “Carousel maker”. Teams adds “5 accounts included” and “Feedback & approval workflows”.

Read on its maker's page on 13 November 2026: Supergrow pricing (opens in a new tab)

Who each is for

Supergrow
Founders, executives and marketing teams who want to post on LinkedIn from their own profiles, regularly and in their own voice.
Runner
A business that wants a whole team on growth: a scout finds leads, channel leads draft the outreach, and leadership scores the work against the goal you set, on the model you pick.

Already using Supergrow?

Keep Supergrow for your personal brand on LinkedIn. Add Runner for growth.

Supergrow writes LinkedIn posts in each person's own voice. Runner adds a team that finds the leads, sends each one your introduction and keeps score against the number you set.

What Runner adds

  • Leads, each introducedRunner finds companies that fit and the people there, and sends each one your introduction with a line on why their company fits. An owner or admin approves the batch in one press, and every send checks your suppression list again. Named people are found only at US companies.
  • Ads on your own accountsYour own ad accounts on Google, Meta, LinkedIn, Reddit, TikTok and AppLovin, once each network has approved Runner. Each change shows its before and after and what it does to spend, and applies only once it's approved or when it fits inside a budget you approved.
  • An approval covers one versionEach Instagram draft is saved as a version, and its checks run on every save and again before it's scheduled. An approval covers that one version: change a word and it needs approving again, by you or by an agent you've allowed to schedule. Scheduled posts go out on your own Instagram account once Meta approves Runner.
  • Budgets proposed from resultsYou set the total. The team proposes each channel's share from results, and you approve it. Then it paces spend inside that budget and asks before the total goes up.
  • Their own phone numberGive the team members that need one a phone number you already hold on your Twilio account.
  • Marked as AI-madeYou see which model makes each picture or clip. Every picture a model draws carries a machine-readable mark naming that model. Once Meta approves Runner, an Instagram post made with one asks for Instagram's AI info label.
  • Your rules, keptWrite a Never show rule, and the team keeps it out of every brief and checks each picture it draws before keeping it. A post can say what sold from your own sales record: item names and counts, never money and never a customer.
  • A record of the workEvery picture and clip the team chooses records why, and the team's scheduled jobs leave a line on its board saying what they did, quiet runs included.
  • Your model, paid your wayPick the model your chief executive and each lead run on. It runs on the AI credits your plan includes, or on your own key from Anthropic, OpenAI, Google, xAI or Ollama.

Questions about Supergrow and Runner

Should I use Supergrow or Runner?

Use both if you like. Supergrow helps each person post on LinkedIn from their own profile, in their own voice. Runner gives growth a whole team: it finds the leads, sends each one your introduction and drafts the posts and ads for your company Page and your other channels, working toward a goal you set.

Does Runner post from my personal LinkedIn profile?

Yes, when you choose it. LinkedIn posts go out from your company Page, and from your own profile only when you choose it and press Publish. Posts on X, LinkedIn articles and Bluesky posts ask you first, every time.

How do I add Runner if I already use Supergrow?

Create your account and pick a plan. Runner then proposes a team from your code or your POS sales report, and Supergrow can keep running beside it.

Does Runner work for a shop or a café?

Yes. Connect Square, Lightspeed Retail, Toss Place or Toast, or drop in the sales report your POS already makes. Shopify POS works through its orders CSV, and Clover follows once Clover approves Runner. Runner keeps sums, like your sales by the hour and each item's sales by the day, never customer names, emails or card numbers.

Which AI model does Runner run on?

The one you pick for your chief executive and each lead. It runs on the AI credits your plan includes, or on your own key from Anthropic, OpenAI, Google, xAI or Ollama, where your vendor agreement and your rate limits apply.

Will anything go out without me?

Not until you switch the team on. Then it works inside the limits you set, and anything outside them comes to you first, with the reason. Every email also checks the contact's recorded consent and your suppression list.

How do I get Runner?

Create your account and pick a plan. You pay upfront when you start; the plans are on the pricing page.

Your business. Your goal. Your growth team.

Build my teamYou pay upfront when you start.

What this page says about Supergrow was read from its maker's pages on 13 November 2026:

Trademarks of their owners. No affiliation or endorsement.